Unlock Your Marketing Skills With Marketing Basic 【E-Learning video courses】

Master the fundamentals of marketing and gain the insights you need to thrive in the dynamic landscape of business

Have you ever had a situation where a colleague or friend said that they worked in marketing and you had no idea what that meant? Did you know that a significant percentage of a company's budget often goes into marketing? Throughout this course, you will gain the basic knowledge of marketing, understand marketing research, conduct marketing analysis, how to target the audience, and use the marketing mix to impact a company's revenue. This course provides beginners with solid marketing knowledge, while professionals can refresh their knowledge and gain inspiration.

Key Features of Video Courses

High-Quality Content.

One of the key features is the high quality of the content, which is used by over 30,000 people annually. Our instructors have only a high rating of 4.75 out of 5.

Tests and Satisfaction Survey Report Included in All Video Courses.

All video courses by subscription come together with tests. Real-time reports based on test performance allow you to track your progress and understand your performance in the course.

Flat-Rate Pricing for All Courses.

All video courses are available at a flat-rate pricing. In addition to the subscription format, there are also purchase plans available, making it easy to quickly adopt and utilize the courses.

Training Code : 100636   Information updated:

Training Goals of Marketing Basic 【E-Learning video courses】

This e-learning video course will teach you the basics of marketing that you can utilize immediately. This knowledge is essential for businesses to continue growing by providing customer-centric products and services.

Who Benefits the Most

The following is a general list of target participants for the e-learning program and can be adjusted upon review. Please contact us regarding your needs.

Anyone who is new to marketing or experienced professionals needing a refresher on the latest knowledge and concepts.

Key Features of Marketing Basic 【E-Learning video courses】

1. Developing a basic understanding of marketing

Obtain an understanding of marketing and marketing values and practice applying them in real-life situations.

2. Learning the process of building a marketing strategy

Learn about the essentials to build strong marketing strategies step-by-step.

3. Understanding marketing analysis, competitive analysis, and other basic research methods

Review multiple perspectives on analytical methods useful for developing marketing strategies.

E-learning video course details:

Total Video Duration38 minutes(consists of 5 videos)
ContentAvailable (slides can be downloaded)
TestIncluded (at the end of the course)
Implementation ReportCan be viewed in real-time
Viewing Plans・Purchase plan: Video (mp4 format)
・Rental plan: Online via Reskill platform

Marketing Basic 【E-Learning video courses】 Sample

Please contact us if you would like to see other sample videos.

Course Curriculum of Marketing Basic 【E-Learning video courses】

This course consitsts of 5 videos, which are listed below.

  1. 1. What is Marketing?

    Goal

    Learn the basics of marketing

    • Marketing definition
    • Marketing value for company and customers
    • Marketing success story [real-life examples case study]
    • [Exercise] Stories of success
  2. 2. Marketing Strategy

    Goal

    Understand the Basics of Marketing Strategy

    • Marketing strategy definition
    • 3 do’s of marketing
    • Step-by-step guide for creating a marketing strategy
  3. 3. Research/Analysis

    Goal

    Explore Research and Analysis Methods

    • What is marketing research
    • Basics of in-house marketing analysis [VRIO analysis]
    • External marketing analysis [Porter’s 5 forces analysis]
    • Comprehensive analysis [SWOT analysis]
    • [Exercise] SWOT analysis of the current company
  4. 4. STP Marketing Model

    Goal

    Identify STP and learn how to embody it

    • What is STP
    • Segmentation
    • Targeting]
    • [Exercise] Targeting
    • Positioning
  5. LAST. Marketing Mix

    Goal

    Utilize the knowledge gained from today's training to create a real-world marketing plan

    • What is the marketing mix? [4P]
    • Creating an optimal marketing mix [ensure consistency with STP/iterate using PDCA]

Training Cost

Our service offers two types of plans: rental plans with specific periods, and purchase plans

Purchase Plan

  • This plan allows you to purchase the videos and download them for immediate use
  • Since you have complete ownership of the videos, this plan is recommended for repeated use
  • You can utilize them in a variety of ways, such as incorporating them into your company's LMS (Learning Management System)
PriceS$ 3,260 (Unlimited duration and number of users) Get a Quote
Viewing MethosVideos will be sent in mp4 format
Total Video Duration 38 min (consisting of 5 videos: 453MB)
10 min : 125MB / 4 min : 41MB / 10 min : 110MB / 8 min : 100MB / 6 min : 77MB
ContentAvailable (slides can be downloaded)
TestWe will send the test as a Word file (participation is not mandatory)
Start of UseNext business day after application
Payment consitionsPayment must be made at the end of the following month of purchase (invoice will be issued upon purchase)

Rental Plan

  • The standard online rental plan is available for online use
  • The start date of the course can be specified and immediate access is also possible
  • The participants' progress can be tracked and their course completion status report can be viewed
Total Video Duration 38 min(consisting of 5 videos)
10 min / 4 min / 10 min / 8 min / 6 min
ContentAvailable (slides can be downloaded)
TestCan be conducted online
Implementation ReportImplementation status reports can be managed online for each participant
Start of UseNext business day after application
Period of UseAdjustable (Information regarding training results can be accessed even after the end of the period of use)
Payment ConditionsPayment must be made at the end of the month following the start day (invoice will be issued upon application request)
Period of use plans Start of use Mode of use Rental cost Click to apply
4 weeks Can be started immediately Online
Order process
S$ 29
Get a Quote
Apply
2 weeks Can be started immediately Online
Order process
S$ 16
Get a Quote
Apply

FAQ

The cost of the Marketing Basic 【E-Learning video courses】is clear and affordable. You can check it here.
The Marketing Basic 【E-Learning video courses】includes slides, which will provide you with in PDF format upon purchase.
The Marketing Basic 【E-Learning video courses】 is available for use immediately by an unlimited number of participants.
You can view real-time progress reports for all members of your team by logging into the system.

See the list of related questions>

Related Training Information

This page is about a Marketing Basic video course. Please see the information below for other related training programs.

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