Customer Satisfaction Training [Win the hearts of customers]

Win the Hearts of Customers: Understand and Deliver Exceptional Service

Build lasting customer loyalty by upskilling your staff with the fundamentals of customer satisfaction and service. Participants will learn what customer satisfaction is and how to deliver service that exceeds customer expectations. Enhance their customer service skills and gain the confidence to deliver exceptional experiences by truly understanding their customers' needs.

Reskill’s Service Commitment

Full Preparatory Support

We provide comprehensive support before, during, and after the training session to ensure a seamless experience for our clients. Training materials will be delivered directly to your office in advance, at no additional cost, ensuring the smooth, efficient, and enjoyable process.

Flat Rate Pricing

Guided by the principle of "Train more. Pay less," our courses are offered at a clear and fixed price with no limit on the number of participants. This approach extends even to customized, instructor-led, in-company training programs, enabling organizations to create an optimal training environment while maintaining budget clarity.

Online Training Options

To meet the diverse needs of our clients, we offer flexible training formats at no extra charge. Whether you prefer in-class sessions, online training, or a hybrid approach (partially web-based), we are here to accommodate your preferences. Please don’t hesitate to contact us to discuss the format that best suits your requirements.

Training Code: 100050   Information updated:

Customer Satisfaction Training Goals

Master customer satisfaction fundamentals and effective service techniques through practical exercises and case studies

Who Benefits the Most

The following is a general list of target participants for the training and can be adjusted upon review. Please contact us regarding your needs.

This training is suitable for those in the customer service industry.

Result of Customer Satisfaction Training

  1. Participants will define Customer Satisfaction and understand its critical role in building loyalty.
  2. Through case study analysis of successful customer loyalty strategies, participants will learn to deliver exceptional service to their clients.
  3. Participants will identify and apply key customer service principles that drive high satisfaction.

Training Objectives

1. Understand the importance of customer satisfaction

You must fully understand the meaning of ''Customer Satisfaction'' otherwise it will be impossible to meet and satisfy customers needs. Participants will begin by learning the basics of Customer Satisfaction; from there they will have a deeper understanding of the importance of improving customer satisfaction.

2. Learning from case studies and thinking about how to interact with customers

There are companies around the world that have built customer loyalty by purely focusing on customer service and trying to differentiate themselves from other companies. Participents will learn key points and examples from actual companies that will help them improve customer satisfaction.

3. Develop a customer service method that will lead to customer satisfaction

By conducting a customer service self-evaluation then incorporating the points learned in the training, participants can develop a customer service method that will lead to improved customer satisfaction.

Estimated Training Duration

6 hours (subject to change)

Customer Satisfaction Training Curriculum

Other training content can be incorporated into the curriculum upon request at no additional charge.

1. What is Customer Satisfaction? [Goal] Grasp the essence of customer satisfaction
  • What is Customer Satisfaction? [From the customer and the business perspective].
  • [Exercise]: What are the possible outcomes of high/low customer satisfaction?
  • The importance of customer satisfaction [Why it’s essential increasing CAST?/Shifting from buying goods to buying experience].
  • Why businesses should strive to improve CAST?
  • Customer loyalty [Trust and loyalty from customers/Customer emotions and behavior expressing customer loyalty].
  • Case Study [Companies with high customer loyalty].
2. Customer Service That Goes Beyond Customer Satisfaction [Goal] Understanding customer service that leads to customer satisfaction
  • [Exercise] Satisfied and dissatisfied customer service experiences [Have a discussion based on personal experiences].
  • Customer Satisfaction and Customer Expectations [Difference between customer expectations and perceived
  • value/Difficulty in understanding customer expectations].
  • Five factors of customer satisfaction [Reliability, Responsiveness, Assurance, Empathy and Tangibility].
  • Customer service that leads to improved customer satisfaction [3 aspects of wow customer service].
  • Customer service that leads to lower customer satisfaction [Considering customer complaints as a source of information]/[Exercise] Customer service practicum.
  • Customer delight [Moving beyond satisfaction to delight]/Customer delight service example.
  • Delivering delightful customer service: The essence of hospitality.
3. Fundamentals of Customer Service [Goal] Master fundamental customer service skills
  • 5 Basics of business etiquette.
  • Greeting [First impression/The role of greetings/3 Reasons to greet others first]/[Quick task] - Let's consider the situation where you are the owner of a store.
  • Facial expression [3 Points to create a natural smile/“Fake it until you male It”/[Exercise] - Smiling practice].
  • Appearance [Fashion and appearance are not equal/Cleanliness/[Exercise] - Appearance check/ [Exercise] - Exploring company-specific grooming rules].
  • Attitude and behavior/Posture.
  • Greeting [Master the powerful handshake/Bowing].
  • Language [Effects of language/Polite language/Examples that are particularly easy to make mistakes].
  • Useful expression/Cushion words/[Exercise] – Practicing communication with customers/Customer service skills for different situations/[Exercise] - Customer service role-playing/[Exercise] - Asking questions and listen client attentively.
4. Customer Service Mindset [Goal] Develop a customer service mindset to raise the level of customer satisfaction
  • [Case study] How to provide outstanding hospitality from customer's perspective.
  • What is hospitality? [Customer centric service, what's wrong with this position?].
  • What makes you to see the things from the customer's standpoint?
  • What is hospitality? [Hospitality mindset/Be attentive to the details/Personalized client’s experience/[Exercise] - How can you create a sense of hospitality at your workplace?].
  • Service consistency [Decision making in situations not covered by the manual].
  • How to handle customer complaints [step-by-step process for responding to customer complaints]/[Role Play] Handling Customer complaints.
  • Crisis management plan [Do not panic/prepare for emergency/disaster drills and countermeasures].
  • [Exercise] Countermeasures and responses in the event of an emergency.
5. Professional Phone Handling [Goal] Handle telephone inquiries in a way that increases customer satisfaction.
  • [Exercise] Review and analyze past phone conversations [Go back and review what worked and what didn't].
  • Key points for effective phone communication [Always answer within 2 rings/Good posture/Make the first words.bright and clear/Focus on listening more than speaking/Listen carefully and paraphrase/Speak clearly]/Example.
  • [Exercise] - Things to keep in mind when answering phone calls.
6. Goal Setting [Goal] Transform training insights into actionable practices
  • [Exercise] - Evaluate your own customer service skills [Check list].
  • [Exercise] Setting goals [Set goals and specific actions based on the results of your self-assessment score sheet].

Training Cost

We offer comprehensive customizable training programs for your entire team at a fixed rate, regardless of the number of participants. Whether you need in-class, online, or hybrid training, we can accommodate your specific needs without additional charges. Our pricing model ensures transparency and flexibility, allowing for last-minute adjustments without extra costs.

Customer Satisfaction Training Participant Requirements

This training course is suited for those who are in their first year of customer service, or those who are new to customer service due to department transfers or change of jobs. Experienced personnel who want to go over the basics of customer service can also participate.

Area

We offer a variety of instructor-led training programs in Singapore, both online and in-person.

Frequently Asked Questions

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Yes. The course is designed to meet the needs of our clients and teach skills that can be put into practice right away.
Online and partially web-based courses are both available upon request.

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Related Training Information

This is the instructor-led Customer Satisfaction Training course page.
Please see below for additional training courses and related training programs.

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